Data Management Platform – DMP
Knowing your customer matters. Get meaningful insights about your audience and target them in your advertising campaigns.
Core Features
Discover Your Real Target Audience & Engage
Once your marketing strategy identifies the target audience for your products, you can use equally targeted advertising to deliver the right promotional messages to prospective buyers.
Maximise Click Trough Rates On Your Campaigns
Your customers are constantly sending signals about what they’re interested in and what they can be persuaded to buy. Track those signals and act on them via our data management platform.
Create Your Own Data Audience Segment
With ReklamStore’s data management platform technology advertisers can easily segment their target audience based on visits, search, operating system, location, device, frequency, and much more.
Target Via Your Own Media Buying Platform
ReklamStore DMP allows advertisers and agencies to target our special data segments through their own media buying platforms such as; Appnexus, Adform, Doubleclick etc.
Data Driven Thinking
Today, many technology companies claim to offer Data Management Platforms (DMPs), although they often provide users with only the most basic functionalities. In the most basic sense, DMPs collect raw data points from various sources, and convert them into insights and analytics, making the data actionable.
Segment & Target Specific Audiences
ReklamStore’s DMP technology enables marketers to analyze and interpret their own first-party data to understand their target customers’ behaviors and improve accuracy on a purchase. Its full-comprehensive components allow marketers to segment and easily target specific audiences.
Resources
A Closer Look To ReklamStore’s DMP Technology White Paper
Infographic: Behavior of Internet Users in Turkey
ReklamStore DMP
Get meaningful insights about your audience and target them in your advertising campaigns.