Using our Premium Firewall technology, we can guarantee that ads are placed into safe publishers by bidding right before the ads get published and detected the malignant websites. Sites that host adult, gambling, illegal, fraud, racist or violent content are immediately removed from the system. Brand Safety technology enables you to protect your brand image, increases your awareness and improves your media performance.
Our technology monitors the ads right before they get published and take precautious actions in real time. Once a malignant site or ad is flagged in our system, we can block its source; therefore, making sure that we never receive such content from the same provider. Furthermore, our expert Publisher Relations team regularly monitor close to 6000 publishers.